Tuesday, July 28, 2009

iRacing, Marcos Ambrose and JTG Daugherty Team Up for Pocono NASCAR Race

BEDFORD, MA (July 28, 2009) – The JTG Daugherty Racing #47 Toyota Camry, driven by Australia’s Marcos Ambrose, will race under iRacing.com colors in this weekend’s NASCAR Sprint Cup Series Sunoco Red Cross Pennsylvania 500 at Pocono International Raceway. The announcement of the single-event tie-up between the race team and the motorsport simulation company, which had been widely rumored, was made today by Steve Myers, iRacing’s executive producer, and Tad Geschickter, co-owner of JTG Daugherty Racing.

“Our partnership with Marcos to help introduce iRacing to Australia and New Zealand has gone extremely well,” said Myers. “So, when this opportunity with his NASCAR team, JTG Daugherty Racing, became available, we jumped at it. With NASCAR-sanctioned online racing being introduced to the iRacing service in less than six months, this seemed like a great way to introduce ourselves to the more than 80,000 NASCAR fans who will attend the race in person and the several million more who will be watching on ESPN.”

Ambrose has racked up four top-10 NASCAR Sprint Cup Series finishes so far, including a third-place on the Infineon road course at Sonoma, CA, and a sixth-place finish earlier this summer at Pocono. Last year Ambrose scored the team’s first-ever NASCAR Nationwide Series, taking the checkered flag at Watkins Glen.

“We are a sponsor-focused race team, and we’re eager to show the folks at iRacing what that means,” said Geschickter. “Perhaps they’re only joining us for a single race, but we know that Marcos has a close relationship with iRacing and we’re eager to show them what we can do to help them get the word out to NASCAR fans about how much fun it is to race with other fans and professional racing drivers on iRacing’s internet-based racing service.”

While NASCAR-sanctioned racing won’t begin on the iRacing service until early next year, iRacing has already introduced exact digital duplicates of the vehicles raced in NASCAR’s Camping World Truck Series, Nationwide Series and Sprint Cup Series, that perform exactly as their real-world counterparts do. In addition, iRacing has built, is building or is negotiating to produce digital versions of all the tracks on the current NASCAR Sprint Cup Series schedule. The use of survey-quality laser scanning and proprietary data-processing yields tracks with millimeter-accuracy and an online experience that is as real as possible and virtually as much fun as driving the car in the physical world.

Myers noted that in celebration of the Pocono sponsorship, iRacing is making a special offer for new subscribers, a $25.00 (half-price) three-month subscription to the service, which includes all of the cars and tracks necessary for oval and road-racing rookie and advanced rookie seasons. “Plus, we’re throwing in the NASCAR Sprint Cup car,” for free Myers said. “That’s an additional $15.00 value.”

According to Myers, while the virtual version of Pocono International Raceway is not yet quite ready to be made available to subscribers to the iRacing service, work is quite advanced and iRacing has been able to supply Ambrose with a pre-release version so that he can get in as many practice laps as necessary before he pulls out of the pits and onto the real-world version of the track.

"I will be getting a head start on the competition by practicing on iRacing before heading to the track to try and get every advantage I can," Ambrose said. “Making sure I’m fully up to speed the first time I roll out of the pits on Friday means that we’ll have more laps to focus on getting the car absolutely right.”

Myers noted that Pocono is unique among the ovals where NASCAR competes in that the track has three distinctly different turns – different banking and radius for each one – making it a particularly challenging one to learn. “In that way, Pocono is kind of like the road courses at Watkins Glen and Sonoma, but with all left-hand turns.”

So no one should be surprised to see Ambrose sitting in a simulator next to the JTG Daugherty Racing hauler in the garage area when his iRacing car isn’t on the track. He’ll just be getting ready for the next practice or qualifying session.

About JTG Daugherty
JTG Daugherty Racing is a sponsor-focused race team that runs both NASCAR Nationwide and Sprint Cup entries. By combining the full-service marketing expertise of ST Motorsports and JTG Daugherty’s extensive racing experience, it is uniquely equipped to drive sponsor’s business. The company’s industry-leading client-retention rate is a testament to its commitment to building partnerships and delivering value.

About iRacing.com
iRacing.com was founded in September of 2004 by Dave Kaemmer and John Henry. Kaemmer was co-founder of Papyrus Design Group, developers of award-winning racing simulations including NASCAR Racing: 2003 Season and Grand Prix Legends. Henry is principal owner of the Boston Red Sox and Fenway Sports Group – the co-owner of Roush Fenway Racing – as well as an avid simracer. The iRacing team combines more than 100 years of real-world racing experience with more than 50 years of successful racing simulation development. The company has developed numerous corporate relationships in the motorsport industry, including agreements to develop track simulations with International Speedway Corporation, Speedway Motorsports, and Panoz Motor Sports Group and vehicles with General Motors, Riley Technologies, Radical Sportscars, and 600 Racing. iRacing is the official simulation partner of the Sports Car Club of America, Volkswagen Jetta TDI Cup, Star Mazda Championship, Skip Barber Racing School and Australia’s V8 Super School. Most recently iRacing and NASCAR have announced a partnership to develop NASCAR-sanctioned online racing series. The iRacing service is open to racers and fans of all skill levels from top-level pros to complete beginners. To join in the fun, go to www.iRacing.com.

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