Saturday, May 15, 2010

Monster Diesel and Michael Waltrip Racing Announce Partnership on Martin Truex Jr.'s No. 56 Toyota

DOVER, DEL. – Michael Waltrip Racing announced today Monster Diesel™ will join Martin Truex’s No. 56 NAPA AUTO PARTS Toyota as an associate sponsor beginning at this weekend’s NASCAR Sprint Cup race at Dover International Speedway.
The Baltimore based company’s logo will adorn the No. 56 car’s B-post for the remainder of the 2010 season and beyond. For the next few races fans will see it on rocker panel as well.
”NASCAR’s fan base is one of our target markets,” said Matt Zuckerman, CEO and president of Monster Diesel. “Michael Waltrip Racing brings solid business-to-business relationships, long-term stability and a commitment to winning that endures itself to Monster Diesel. Martin couldn’t be a better person to represent our company and Michael is one of the most dynamic car owners in the sport. We’re excited about this relationship.” Zuckerman added.
Truex said the team is honored Monster Diesel™ chose MWR.
"We're glad Monster Diesel™ is joining us for the long haul," said Truex. "I’m happy that a company like Monster Diesel™ sees the value we bring and we plan to reward that confidence. I know NASCAR has made going green a priority and I think Monster Diesel™ fits well within those goals."
MWR fields fulltime NASCAR Sprint Cup teams for Truex and David Reutimann as well as a K&N Pro Series entry for Ryan Truex. MWR along with Gary and Blake Bechtel co-own Diamond-Waltrip Racing that fields a fulltime Nationwide entry for Trevor Bayne.
Monster Diesel™ is a patent pending high energy “green” alternative fuel additive which boosts diesel fuel’s quality to premium levels and is designed for use in any diesel powered motor. The additive offers a comprehensive, cost effective solution to address each of the challenges common to diesel powered engines, all in one product. Monster Diesel™ increases mileage per gallon by as much as 15%, reduces emissions by 23%, boosts power, reduces wear, and winterizes fuel. Monster Diesel™, The Only Additive You’ll Ever Need!
Visit www.MonsterDiesel.com for more product information, news and analysis, and information on how to order Monster Diesel branded products. Also visit Monster Diesel™ on Facebook or follow on Twitter.

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